Grumpy Old Geeks Topics Internet advertising Topic Internet advertising 3 mentions in 1 episode The hosts discuss click-through rates, search ads, sponsored links, and full-page advertising takeovers. Mentions 1: How to make money on the Internet. Sorta. Mar 25, 2013 15:51 it's all advertising. It's eyeballs 17:13 it was about a 2% click-through rate on ads 21:49 they basically take over the whole page, the background, the header, everything